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Featured Stories
Explore New Brunswick

A Vibrant River Community in Fredericton, New Brunswick

Featuring: Holly Kirkpatrick

Consumer & Leisure Market Coordinator , Fredericton Tourism

A destination expert gives Rediscover Canada some insight on the best way to spend a day (or more) in Fredericton.

Unique Nature Experiences in Saint John, New Brunswick

Featuring: Jillian MacKinnon

Marketing & Communications Director , Discover Saint John

Explore the phenomenal outdoors and romantic charm of Saint John, New Brunswick, according to a destination expert.

Who We Are

We are a community of passionate travel experts ready to help you plan your next adventure. Whether you’re looking to rediscover what makes your hometown special or explore a new community, destination organizations are here to help you find the people, places, and experiences that make a place special.

Our Mission

We are devoted to inspiring travel. To help you discover new experiences in your home city, and to explore new horizons. Come with us on an adventure that will reconnect you with what matters most.

Join Us

Are you a destination organization professional? Join us in our mission to inspire travel and uncover the hidden gems in your community.


Featured Contributors

Jillian MacKinnon

Marketing & Communications Director

William Hogg

Delegate - Travel Trade

Stephanie Snelling

Content Marketing Specialist

Catherine Binette

Media and Leisure Manager

Ashley Stone

Destination & Tourism Regina Director

Alex Krosney

Senior Digital Marketing Manager

Jantine Van Kregten

Director of Communications

Kevin Kelly


Blain Sepos

Executive Director

Doug Evans

Digital Experience Specialist

What Is A Destination Organization?

A destination organization is responsible for promoting a community as an attractive travel destination and enhancing its public image as a dynamic place to live and work.

Get Involved

We are looking for destination marketers who want to share the hidden gems and off-the-beaten path things to do in their hometowns.